Tangent Café is a neighbourhood restaurant and bar located on Vancouver’s eclectic Commercial Drive. Host to live jazz events and characterized by their home-style meals and craft beer selection, Tangent is an extension of the founding couple’s less formal history of involvement in the community through beer, food and music.
Established in a location with a high turnover of previous business and dubious interior design decisions made on the part of the prior establishment, the challenge of this project was to create a welcoming and trustworthy space which could overcome the location’s fickle reputation.
Fivethousand Fingers worked closely with the owners to develop the new café’s brand—a visual identity representative of the comfortable social atmosphere they aim to achieve. The deliverables included print collateral and menu design and production, indoor and outdoor signage, interior decoration, and artistic direction over all aspects of the space.